While filming the election night celebrations on the streets of Chicago, I interviewed several women who were among the large group gathered on State Street.
The first group of people I came across were cheering for abortion. When I questioned the woman in the group, she said that abortion was one of the things she felt she was getting with an Obama win, along with birth control, gay rights and women’s rights. Another woman I interviewed said “we’re not all going to die, because we’re arts students,” while her companion added, “fashion is not dead!”:
Another woman celebrating Obama said the most important issues to her were “social justice, class equality, and the fact that people have to pay their own way.”
These were the women who were the target markets for the “vagina ads” the Obama campaign put out in the final weeks leading up to Obama.